Energy · Deal operations · 2025

Deal intelligence for global energy operations

The Pacific Platform welcome workspace and primary deal cockpit

Hundreds of active regional deals lived across separate spreadsheets and trackers, so every review began with hours of manual stitching. I led the design of The Pacific Platform, a single control cockpit that consolidated them into one workflow aligned interface and shifted finance from reconciliation to real time performance management.

Role
Experience Designer · Design lead
Timeline
Jun to Dec 2025
Team
Product, Engineering, Finance
Focus
Enterprise UX, Data density, Conversational AI
Overview

What if finance could stop reconciling and start managing?

Over 10+ interviews with regional deal leads, finance controllers, and portfolio managers, one truth kept surfacing: the data existed, but never in one place at one time. Nobody trusted a number until it had been stitched together by hand.

Consolidate the trackers
Pull regional time bookings, live opportunity budgets, and compliance status out of scattered spreadsheets into one pipeline.
Design one cockpit
A high density, workflow aligned workspace that puts deal metadata and compliance checks on the primary cards.
Shift to performance
Move finance from retrospective slide decks to live burn rate analysis and early risk resolution.
Problem

By the time a number reached a slide, it was already a week old.

Regional deals each lived in their own tracker. Preparing a single review meant exporting every one, stitching them into a master sheet, chasing owners for missing updates, and recomputing burn by hand before anything could be presented. The pipeline was real, but it was never current.

The reconciliation tax
Region A tracker Region B tracker Region C tracker Region D tracker
Manual master spreadsheet
Retrospective slide deck, already stale
Opportunity

One source of truth, read in a glance.

If the pipeline consolidated itself, the job could change entirely: from assembling the numbers to acting on them.

Live, not retrospective
Burn and budget update as work happens, so risk is visible while there is still time to act.
One shared pipeline
Every region reconciled into a single view that leaders can trust without rebuilding it.
Risk in flight
Compliance gates and overruns surface early, not at quarter close.
Solution

The Pacific Platform: a deal cockpit finance can trust.

One control hub that consolidates hundreds of regional deals into a single, workflow aligned interface, with budget, status, and compliance living on the same card.

The Pacific Platform primary deal and budget cockpit dashboard

The measure of success was not a feature list. It was a finance leader opening one screen and, for the first time, trusting the number they saw.

Core Flows

Five views, each answering one question a leader actually asks.

The navigation mirrors the job, not the database. Every view resolves a single question, so scanning replaces searching.

Budget cockpit view
Budget Cockpit
Live actual versus planned cost, with burn rate alerts on the card. Answers: are we on track, right now?
Detailed deal view
Detailed View
Core opportunity details and metadata in one place. Answers: what exactly is this deal, and where is it stuck?
Portfolio manager executive view
Portfolio Manager View
Executive dashboard with burn and compliance trends across regions. Answers: which deal is quietly slipping?
Research

We sat with the people who lived in the spreadsheets.

Before designing a single screen, I mapped how deal management actually happened. The friction was consistent across every region.

Fragmentation

"I rebuild the same master sheet every week before I can even start reviewing."

Trust

"By the time the numbers reach a slide, they are already a week old."

Risk, too late

"We find the budget overrun at quarter close, not while we can still act on it."

Who we designed for
The Deal Lead
Regional, owns the opportunity

Needs to log time and budget without spreadsheet gymnastics, and to know which compliance gate is blocking progress.

Frustration Status lives in their head and three tabs, so updates slip.

The Finance Controller
Reconciles budget against actuals

Needs a single source of truth for planned versus actual cost, with burn visible as it happens.

Frustration Spends more time stitching data than interpreting it.

The Portfolio Manager
Executive, reads the whole book

Needs burn and compliance trends across all regions at a glance.

Frustration Sees a curated snapshot, never the live pipeline.

Jobs to be done
Create
Open a new deal and frame the opportunity in minutes.
Track
Log time and budget against a live deal as work happens.
Reconcile
See planned versus actual in one place, no stitching.
Forecast
Read burn rate and project the runway before it bites.
Audit
Trace every gate clearance and edit through the activity log.
Report
Surface portfolio trends without rebuilding a slide.
Design Decisions

We identified the most legible way to bring the pipeline to life.

The old process was not a workflow, it was a reconciliation ritual repeated every cycle. The design goal was blunt: remove every step a system could do for a human.

Before / After
Before
The reconciliation ritual
  • Export each region's tracker by hand
  • Stitch them into a master spreadsheet
  • Chase deal owners for missing updates
  • Recompute burn and margin manually
  • Rebuild the review slide deck
  • Circulate, then repeat next cycle
After
The live cockpit
  • Open the cockpit to a live pipeline
  • Read burn, budget, and risk in place
  • Act on the deal that is slipping

We explored three cockpit models: a lightweight summary, a deep single deal workspace, and a high density pipeline with metadata and compliance on the primary cards. We bet on the third. In enterprise finance, the cost of a second click is a lost thread, so legibility beats minimalism.

Testing an early split layout, users kept losing the thread between a deal and its money. The fix was not more screens, it was fewer: budget, status, and compliance had to live on the same card.

Insight.AI

A live cockpit answers what is happening. Leaders also ask what to do about it.

Insight.AI conversational finance intelligence assistant
Conversation, grounded in the pipeline
Conversational guidance lets leaders query burn rates, budgets, and forecasts in plain language, no pivot table required.

Proactive risk checks flag anomalies and surface the deal at risk before it reaches quarter close.

Grounded, not guessing means every answer traces back to a real number in the pipeline, so trust is earned.
Edge states

The unglamorous work that makes a cockpit trustworthy.

Empty states, help flows, and error pages were standardised so the platform stayed calm and legible at every edge.

Economic assurance table setting Dashboard help flow overlay Custom 404 state Standardized platform help page No deals created yet empty state
Reflection

What I learned.

Density is a feature.
In enterprise finance, a well organised dense view beats a minimal one. Users came to scan, not to explore, and the layout had to respect that.
Trust is the real deliverable.
The platform did not win because it had more features. It won because a leader could open one screen and believe the number without reconciling it first.
What we didn't ship
  • Complex scenario modeling. Deferred so phase one could nail a single source of truth first.
  • Custom report builders. Standardised the review taxonomy to keep every dashboard reading the same way.
  • Full editing permissions. Capped inputs in v1 to keep data entry lightweight and the pipeline trustworthy.